It is highly commendable to see big corporations take responsibility of the carbon mark they leave on the earth. With landfill sites and ocean dumping, solid waste management is a big concern for developing countries like Pakistan. Chitral, especially Kilash is well known for tourist attraction. Over the years, garbage and waste made chitral an unattractive place. The aim of TMA chitral is to make chitral a better place and its motto is ‘ KEEP CHITRAL CLEAN’!